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FMG Blog

Strategies & tips to maximize your database subscription
and get the most out of your recruiting & marketing campaigns.

What to Say (and Not to Say) in Your Email Subject Line

Posted on: April 30th, 2015

Email Marketing If you’re a marketing professional, chances are you’ve had to craft an email to send out to potential clients and current customers, so you know how difficult it can be to come up with a subject line. You may count yourself among the many who dread thinking up the perfect one, wishing you…

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Recruiting Series: #3 Standing Out

Posted on: April 17th, 2015

Make Your Offer Stand Out One of the first places to start with any marketing campaign is a discussion about how to make your offer stand out. The best way to do this is to begin with a list of the things your company offers. The focus of this list should be on those things…

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Financial Media Group Launches New Self-Service Email Program, e-Connect

Posted on: April 8th, 2015

New Self-Service Email Program, e-Connect The new program, e-Connect is the first of its kind to be offered within the financial and insurance industries and has achieved paramount success following its September unveil DENVER (March 30, 2015) – Financial Media Group (FMG), the premier provider of advisor databases and marketing services, is reporting significant success with…

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Seven Deadly Sins of Advisor Recruiting: Part Six – Cutting Your Marketing Budget

Posted on: February 18th, 2015

7 Sins of Advisor Recruiting Today we continue our “The Seven Deadly Sins of Advisor Recruiting” blog series with the sixth deadly sin: not spending enough on recruitment marketing. When your yearly budget is tight and you need to make cuts in certain areas, decreasing your recruiting budget can actually lead to negative results. In…

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Are You Making the Industry’s Biggest Recruiting Mistake?

Posted on: October 10th, 2014

Top 5 Recruiting Mistake If you’re like most firms, recruiting is the life-blood of your company. It’s a fundamental piece of increasing distribution, replacing an aging producer force or simply increasing your foot-print. Unfortunately, we often see companies fall short when it comes to execution. Avoid these common mistakes to ensure you get the most out…

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