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FMG Blog

Strategies & tips to maximize your database subscription
and get the most out of your recruiting & marketing campaigns.

Author Archive

Our Data Tells a Story: Vol 4

Posted on: June 30th, 2017

Keeping our data fresh is what we do here at FMG. We continually compile data from multiple sources and take the time to validate the data’s accuracy. This is how we can provide the most robust and accurate data for the insurance and financial industries. A recent update to our database looked at address verification…

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Our Data Tells a Story: Vol 3

Posted on: April 11th, 2017

As a Data Analyst, I spend a lot of time putting order to unorganized data. One trend that continues, is the blending of the insurance and financial industries data. Our recent data update focused on the securities side of our database; with efforts looking to combine duplicate records and removing no longer licensed producers. During…

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Our Data Tells A Story – Vol 2

Posted on: January 20th, 2017

Data always changes. Marketing and recruiting requires that you expand your reach outside of your current prospecting pool to get more visibility. Many companies choose to accomplish this by purchasing or renting a marketing list. Why not, right? Lists are inexpensive and they can really target your ideal audience. Its seems like a decent solution…

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Our Data Tells A Story

Posted on: December 19th, 2016

Our Data Tells A Story People are always changing. Changing jobs, changing companies, changing states… It’s human nature to be on the move. As a company that provides database services the need to regularly maintain data to stay accurate is crucial to our quality. Accurate data is the backbone to our business. We constantly check…

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Getting Squeaky Clean Data

Posted on: November 18th, 2016

Did you know: 72% OF CUSTOMER FILES CONTAIN DUPLICATE RECORDS, INCORRECT ADDRESSES & INACTIVE ADVISORS AND FIRMS! Statistics show that poor data quality costs firms millions of dollars each year. Along with the financial burden of using poor data, the lost opportunities are immeasurable. But what makes data quality poor? And more importantly, how can…

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Data Hygiene – The Importance of Clean & Accurate Data

Posted on: January 5th, 2016

The Importance of Accurate Databases Healthy data should be the backbone to any business decision or marketing/recruiting effort.  A well thought out and executed marketing plan will go nowhere if you are not hitting your target market. That is why at FMG we go above and beyond basic data checks to ensure our database has the…

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